Mission & Vision

Through extraordinary ecological design, stewardship, and community advocacy, we will create a resilient Rochester – one neighborhood at a time.


Together, we will reclaim the power of the Genesee River to connect us to each other and to inspire the creation of a vibrant, flourishing new Rochester.

Greentopia Board of Directors

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Our Goals & Programs

Neighborhood-Scale Community Advocacy

Our Green Visions Workforce development and training program, changes lives in the nearby JOSANA neighborhood of Rochester, New York. For over 6 years, we have changed the lives of over 65 young adults through mentorship, training, job experience and resume building.

Neighborhood-Scale Stewardship & Design

Our EcoDistrict Program is creating the New York State’s very first EcoDistrict® and puts us in the company of larger cities worldwide. And our slated capital improvement and infrastructure projects will now dovetail with ROC the Riverway initiatives to create a vibrant, sustainable and resilient neighborhood at High Falls

Become a Volunteer and join us!

Greentopia is now taking names…for volunteers! Our volunteers help us to achieve ambitious goals for moving Rochester towards a more resilient future. Won’t you join us?

Greentopia Staff

Lisa Baron

Lisa Baron

Executive Board Chair

Lisa Baron is a Founding Board Member who now serves as the Executive Board Chair for the organization. Lisa works closely with city initiatives and other stakeholders to move the vision of Greentopia forward.

Morgan Barry

Morgan Barry

Director, Green Visions Workforce Development

Morgan Barry has directed our Green Visions program since its inception in 2013, Morgan is a primary force behind the successes of Green Visions
585-287-5560, Ext. 702

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